LOLLIPOP DESIGN STUDIO

Hospitality Thinking.

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Growth Through Design.

We specialise in hospitality and F&B thinking, design and strategy that works — guest-first, sustainable and commercial. With 25 years of experience across the UK, Europe, the Middle East and Australia, founder Sam Smith brings a blend of creative direction and operational know-how to deliver spaces that perform brilliantly for guests and teams alike.

Our foundation is in hotels, restaurants and bars, but our approach goes further. The same principles of guest experience, brand storytelling and seamless operations apply equally to workplace, leisure and retail environments — wherever people and place connect.

Every project is an opportunity to balance creativity with commercial return — making guests feel welcome, empowering teams, and helping businesses thrive. From strategic concept creation through to detailed design, rollout and design management, we collaborate closely with clients and trusted specialists to ensure ideas are delivered without compromise.